Bring Quality Traffic From WeChat Ads - Westwin
2020-02-27 282浏览
- 1.Bring Quality Traffic From WeChat Ads Carter Zheng Westwin Copyright 2018 © Westwin
- 2.Today’s Topic Hottest Trends On WeChat Ads WeChat Ads Introduction How Can WeChat Ads Help You
- 3.WeChat Ads Trend in 2018 Starting March 2018, WeChat will show TWO Ads in your Moments Feeds
- 4.WeChat Ads Trend in 2018 WeChat now allows traffic driven from Moment Ads to Mini Programs
- 5.WeChat Ads Introduction Four Types of WeChat Ads
- 6.WeChat Ads Introduction Four Types of WeChat Advertising WeChat Moment Ads WeChat Article Banner Ads In-post Banner Ads Mini Program Ads
- 7.WeChat Ads Introduction Four Types of WeChat Advertising Moment Ads WeChat Article Banner Ads Mini Program Ads In-Post Banner Ads
- 8.2 4 1 3 5 Moment Ads 1 WeChat Moments 2 Brand Logo and Account Name 3 Text + Picture/Video:first layer of Moment Ads, looks like a normal moment feed from your friend. 4 Action Button will directto:- H5 page - Official website - APP download - OA articles - Coupon 5 InteractionButton:
- 9.Moment Ads 1 WeChat Moment Landing Page 1 2 Action Button on Landing Page can drive trafficto:- official website - online store - external links 2
- 10.Where will Moment Ads direct you to? 63% 30% 4% Call-to-action Pages Official Website Official Account Articles
- 11.WeChat Ads Introduction Four Types of WeChat Advertising Moment Ads WeChat Article Banner Ads Mini Program Ads In-Post Banner Ads
- 12.WeChat Article Banner Ads 1 WeChat OAArticle:WeChat OA Banner Ads appear at the 1 bottom of WeChat OA Article 2 Article BannerAds:contains a brand logo, account name, and headline 3 Action Button can allow usersto:2 - Follow your WeChat Account - Download Your App - Claim Coupon 3 - View promotional information
- 13.WeChat Article Banner Ads One-Click to Follow Promotion Information One-Click for Coupon One-Click to Download
- 14.Where will Banner Ads direct you to? 50% WeChat E-Commerce Platform 30% Dianping 10% Official Account
- 15.WeChat Ads Introduction Four Types of WeChat Advertising Moment Ads WeChat Article Banner Ads Mini Program Ads In-Post Banner Ads
- 16.Mini Program Ads 1 2 1 WeChat Mini Program 2 Mini Program BannerAds:similar to Article Banner Ads, it can drive usersto:- Mini Programs - H5 Landing Page
- 17.WeChat Ads Introduction Four Types of WeChat Advertising Moment Ads WeChat Article Banner Ads Mini Program Ads In-Post Banner Ads
- 18.In-Post Banner Ads 1 2 3 1 WeChat Official Account article 2 In-Post BannerAds:contains banner and action button 3 Action Button can drive trafficto:- H5 Landing Page - Official Account - Official Website - APP Store Page - Coupon
- 19.In-Post Banner Ads In-Post Banner Ad H5 Landing Page Official Website
- 20.To Utilize WeChat Ads… How can WeChat Ads help my business? How to target my audiences? How can Westwin help?
- 21.To Increase Followers • Article Banner Ads To Promote Your Brand • Moment Ads • Mini Program Ads • In-Post Banner Ads To Boost Mobile App Download • Article Banner Ads • Moment Ads
- 22.To Increase Followers • Article Banner Ads Why Article Banner Ads? 1 It can increase Followers for your WeChat OA with feature of One-Click to follow button 2 CPC on real-time bidding basis 3 PerformanceBenchmark:- AverageCTR:1% - AverageCPC:1 – 3 RMB - Average Cost PerFollower:- 18 – 30 RMB
- 23.To Promote Your Brand • Moment Ads • Mini Program Ads • In-Post Banner Ads Why Moment Ads? 1 Your ads will have more chances to be viewed by target audience 2 Interaction Button increases user density 3 PerformanceBenchmark:- AverageCTR:1.5 – 2.5% 4 CPM/CPTBasis:- Corecities:'>cities:
