赵伊江 - Daydream High Quality Mobile VR Platform_部分1
2020-03-04 231浏览
- 1.Daydream:High Quality Mobile VR Platform Google VR in 2017 Leon Zhao Business Development, Google Play
- 2.Intros
- 3.$15 $79 $500+
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- 8.UPDATES
- 9.8 Daydreamready phones
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- 11.150 Apps & Games 3X increase since early 2017
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- 13.5 INSIGHTS
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- 15.25 % Of all sessions begin with no specific intent 40 35 % Of all sessions include at least one click on a “Discovery % Of all sessions include a Play store VR visit
- 16.INSIGHT #1 Now is the time to create VR’s “angry birds”
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- 18.3X More buyers per active user relative to 2D apps 32% More spend per active user relative to 2D apps.
- 19.Trials will further increase willingness to pay for content
- 20.INSIGHT #2 Look for ways to offer a trial of your experience
- 21.40min Average weekly time in Daydream
- 22.INSIGHT #3 Think sit-down meal, not a snack.
- 23.nearly 50% of time in Daydream is spent in Video experiences
- 24.INSIGHT #4 Video is a core use case of Mobile VR
- 25.1.5X 2.7X Time in App 2 star 3 star 4+ star App rating
- 26.INSIGHT #5 Quality. Quality. Quality.
- 27.Now is the time to create VR’s “angry birds” Look for ways to offer a trial experience Think sit-down meal, not a snack Video is a core use case of Mobile VR Quality. Quality. Quality.
- 28.WHAT’S NEW
- 29.Daydream standalone headsets with WorldSense
- 30.Daydream standalone headsets with WorldSense
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- 34.Daydream standalone headsets with WorldSense
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- 37.Staying safe Encourage looking around and leaning in any direction, but not walking around
- 38.Teleporting
- 39.Daydream 2.0Euphrates:User Experience
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