2019FBIC 品牌创新的机遇：抢在风口浪尖，不如走在商业与趋势之前 David Batstone，Rebbl
2020-03-01 93浏览
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- 2.2019: SQUARE GOES LIFESTYLE CONFIDENTIAL - DO NOT SHARE
- 3.NATIONAL RETAILERS BRICK & MORTER USED FOR IMPRESSIONS AND DRIVING TRIAL. CONFIDENTIAL - DO NOT SHARE
- 4.CLICK-TO-BRICK FIELD ATTACK FIELD & EXPERIENTIAL MARKETING TARGETING LIFESTYLE EVENTS (I.E. YOGA, MEDITATION, STUDIO FITNESS, CYCLE, INFLUENCER EVENTS, ETC) 2,000 DEMOS AT WHOLE FOODS MARKETS IN 2019 CONFIDENTIAL - DO NOT SHARE
- 5.SPREAD SARAH’S STORY (OG BAB) HIRED LA-BASED PR FIRM, KONNECT, TO HELP SPREAD SARAH’S STORY + BRAND- Started April 1st April 4th CONFIDENTIAL - DO NOT SHARE
- 6.CURRENT DIGITAL AUDIENCE 400K ANNUAL SITE VISITS 157K INSTAGRAM FOLLOWERS 6K INFLUENCER RELATIONSHIPS 52K EMAIL SUBSCRIBERS 22K SMS SUBSCRIBERS CONFIDENTIAL - DO NOT SHARE
- 7.INCREASE DIGITAL AUDIENCE DIGITAL ATTACK PAID DIGITAL MARKETING & DIGITAL MEDIA MAGAZINE (MOOD BOARD) CONFIDENTIAL - DO NOT SHARE
- 8.MEDIA DIGITAL MAGAZINE REVERSE ENGINEER SEARCH FORCONTENT:“VALUE ADD ONLY CONTENT” BABS ONE- STOP-SHOP TO HER WEEKLY WORKOUT, MONTHLY HOROSCOPE, ADAPTOGEN COCKTAIL RECIPES, AND MORE! www.board.squareorganics.com CONFIDENTIAL - DO NOT SHARE
- 9.INNOVATION PIPELINE BUILT FOR DIGITAL REVERSE ENGINEER SEARCH FORINNOVATION:- AMAZON & GOOGLE SEARCH KEYWORD STRATEGY TO TARGET HIGH SEARCH & LOW COMPETITION CONFIDENTIAL - DO NOT SHARE
